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Buyer Communication

Retail University 501: Presenting to Buyer Certification (VRU501)


Description

In this course, you will learn the essential skills and techniques needed to present your products effectively to retail buyers. Understand what buyers are looking for, how to communicate your value proposition, and how to make a lasting impression. This course is designed to help you confidently showcase your products, address buyer needs, and secure favorable outcomes.

Content
  • Must Have Docs to have Ready
  • Organizing Documents: What do each mean?
  • SOW Template
  • About You Page
  • Cover Sheet Examples
  • Product Page Template
  • Wholesale Terms
  • Order Form + Templates
  • Dealer Price Sheet
  • Distributor Pricing
  • Distributor Pricing
  • Assortment Pages
  • Assortment Pages
  • Case Studies
  • Case Study
  • Case Studies
  • Sales Sheet: One Pager
  • How to Write a Product One-Pager People Will Actually Read
  • Making a Line Sheet Template
  • One Pager Concept
  • What is a Sell Sheet?
  • D&B UPC Codes
  • What Is a Universal Product Code? How To Get a UPC Barcode
  • DUNS Number: What It Is and How to Get One
  • Lead Times: SKUS
  • How to Write Sku's
  • SKU's Video
  • Vendor Docs/ Order Forms
  • Vendor Docs/ Order Forms
  • Video unit
  • In Depth Look into Vendor Forms
Completion rules
  • All units must be completed
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